Legal · Cookies

Cookie policy

What this site stores in your browser, what it measures if you let it, and how to change your mind.

Effective: 30 September 2026
Version: 1.0
Applies to: Everyone who visits this website

The short version

01One essential cookie remembers your choice. Everything else waits for a yes.
02With a yes, Google Analytics and Microsoft Clarity measure how the site is used.
03No advertising cookies, and no data sold.
04Change your mind any time from “Cookie settings” at the bottom of every page.

A summary to help you find your way. The numbered sections below are the full version.

01What cookies are

Cookies are small text files a site stores in your browser. Similar tools, such as scripts that measure scrolling, are covered by this policy too, and we call them all “cookies” here.

02The three kinds we use or might use

Essential. Keeps the site working and remembers the choice you make here. Always on.
Analytics. Where visitors come from, which pages and sections they read, how far they scroll and which contact buttons they press. Clarity also replays clicks and scrolling, with anything typed hidden.
Advertising. Would let ad platforms measure our ads. We don't run any ad tags today. If we add one, we'll ask you first.

Cookies on this site
Cookie	Set by	What it does	Lasts	Kind
`gdp_consent`	Global Digital Projects	Remembers your cookie choice, with the date and a random ID, so we don't ask on every page.	6 months	Essential
`_ga`	Google Analytics	Tells visits from the same browser apart.	13 months	Analytics
`_ga_<container-id>`	Google Analytics	Keeps track of the current visit.	13 months	Analytics
`_clck`	Microsoft Clarity	Keeps a random Clarity visitor ID for this site.	1 year	Analytics
`_clsk`	Microsoft Clarity	Joins the pages of one visit into a single session.	1 day	Analytics
`CLID, MUID, MR, SM, ANONCHK`	Microsoft (set on clarity.ms)	Recognise the browser across sites that use Clarity. Clarity says it doesn't use them for advertising.	Up to 1 year	Analytics

Cookies on this site

Cookie: gdp_consent
Set by: Global Digital Projects
What it does: Remembers your cookie choice, with the date and a random ID, so we don't ask on every page.
Lasts: 6 months
Kind: Essential

Cookie: _ga
Set by: Google Analytics
What it does: Tells visits from the same browser apart.
Lasts: 13 months
Kind: Analytics

Cookie: _ga_<container-id>
Set by: Google Analytics
What it does: Keeps track of the current visit.
Lasts: 13 months
Kind: Analytics

Cookie: _clck
Set by: Microsoft Clarity
What it does: Keeps a random Clarity visitor ID for this site.
Lasts: 1 year
Kind: Analytics

Cookie: _clsk
Set by: Microsoft Clarity
What it does: Joins the pages of one visit into a single session.
Lasts: 1 day
Kind: Analytics

Cookie: CLID, MUID, MR, SM, ANONCHK
Set by: Microsoft (set on clarity.ms)
What it does: Recognise the browser across sites that use Clarity. Clarity says it doesn't use them for advertising.
Lasts: Up to 1 year
Kind: Analytics

04What analytics can see

If you allow analytics, the tools record:

Where you came from
Pages and sections you read
How far you scroll
Which contact button you press
Your device type, browser, and rough location worked out from your IP address
In Microsoft Clarity, replays of clicks, taps and scrolling, with anything typed into a form hidden

We use this to see which pages help agencies decide and which ones lose them. Google Analytics runs with advertising features and Google signals switched off. If you don't allow analytics, neither tool loads at all.

05Changing your choice

Your choice is kept for 6 months, then we ask again. You can change it before then here, or from “Cookie settings” at the bottom of any page. Withdrawing consent deletes the analytics cookies we can reach.

You can also block or delete cookies in your browser settings. If your browser sends a Global Privacy Control signal, we treat it as an opt-out of any sale or sharing.

06Links to other services

WhatsApp, Calendly and your email app open outside this site, under their own cookie and privacy policies. Our fonts, images and the testimonial video are served from our own site, so they set no third-party cookies.

07More about your data

How we handle personal data more broadly is in the privacy policy, and requests start on your privacy choices page.